Steven Clift, Author at GoodCarts

July 22, 2021By Steven CliftInsightscustomer acquisition, ecommerce, ecostylist, pinterest, social media0 CommentsLike: 0Read more...

Should You Use Pinterest to Grow Your Ecommerce Store?

As an ecommerce brand, should you pin your hopes on Pinterest? Social media platforms have evolved from being promotional tools to bonafide and hi...

July 14, 2021By Steven CliftInsightscoupons, customer loyalty, discounting, discounts, ecommerce, email marketing, GoodCarts, newsletter, purpose driven, repeat customers0 CommentsLike: 0Read more...

Turn One-Time Buyers into Loyal, Repeat Customers in 6 Simple Steps

Your business depends on your existing customers. Turn one-time buyers into lifelong customers and your most loyal fans It’s easy to focus o...

July 8, 2021By Steven CliftInsightsbuy one get one free, coupons, customer psychology, discounting, discounts, ecommerce, ethical brands, Ethical Ecommerce, free shipping, GoodCarts, purpose driven, retail, sustainable brands0 CommentsLike: 0Read more...

Ecommerce Discounting: Strategies for Purpose-Driven Retail Brands

Everyone loves a deal… Right? Discounting is a practice we see brands leveraging day in and day out – but how can you be sure you’re optimizi...

July 1, 2021By Steven CliftGuest Blogs, In The Newsconscious consumers, impact retail, noissue, sustainable0 CommentsLike: 0Read more...

GoodCarts Featured on noissue

Many small- to medium-sized impact retailers are looking for outside-of-the-box ways to get in front of like-minded consumers. Advertising has mixed ...

May 25, 2021By Steven CliftInsightscause marketing, Ethical Ecommerce, Greenwashing, PR0 CommentsLike: 0Read more...

Spot the Difference: Cause Marketing vs Greenwashing and PR Stunts

When good marketing departments go bad... There’s no missing the fact that “mission-led’ marketing is having something of a moment. More and more ...

May 18, 2021By Steven CliftInsights0 CommentsLike: 0Read more...

What We Learned: A Conversation Between Gen Z Entrepreneurs and Next Gen Impact Investors

On May 5, 2021, I had the pleasure of moderating a discussion between Gen Z entrepreneurs and next generation impact investors. From origin s...

May 11, 2021By Steven CliftInsightscause marketing, conscious consumers, ecommerce, Ethical Ecommerce, podcast, shop for good, Sustainable Shopping0 CommentsLike: 0Read more...

Listen and Learn: 11 Amazing Ecommerce Podcasts to Grow Your Business

Finding valuable and trustworthy information about the ecommerce world can be difficult. The online shopping landscape is constantly changing and evo...