News & Insights

In The News

Follow the media coverage of GoodCarts and our team.

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Steven Clift, CEO

GoodCarts at the Future of Ecommerce Global 2021

In The News GoodCarts CEO Steven Clift is honored to be one of 18 experts presenting at the Ecommerce Tech "Future of Ecommerce Global 2021" conference. This virtual conference takes place August 25 and 26, 2021 and you can catch Steven's fast paced Continue Reading

Celebrating 100 Inspiring Social Impact Stories With 100 GoodCarts Member Stores

In The News The GoodCarts shop-for-good network has grown 500% in the last year, here’s why FOR IMMEDIATE RELEASE Minneapolis, MN, August 17, 2021 – “I never set out to create a company. I set out to create a movement that would empower foodies Continue Reading

GoodCarts Featured by Social Venture Circle

In The News GoodCarts CEO, Steven Clift, shared the top 10 best resources for impact entrepreneurs and investors with our allies at Social Venture Circle. From a guide to ecommerce podcasts to help you grow your business to a whole suite of information Continue Reading

GoodCarts Featured on noissue

Guest Blogs, In The News Many small- to medium-sized impact retailers are looking for outside-of-the-box ways to get in front of like-minded consumers. Advertising has mixed effectiveness, but it also can be out of budget. So GoodCarts CEO Steven Clift shared some advice with our Continue Reading
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Gen Z Entrepreneurs Meet the Next Generation of Impact Investors In an Online Event With GoodCarts

In The News
Watch Now - Gen Z Retail Meetup Signup The most inspiring thing about leading GoodCarts is meeting the amazing founders of our member stores and hearing their origin stories. While our founders are of all ages, I find the twenty-somethings quite
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GoodCarts Makes the 2020 Impact List

In The News GoodCarts is honored to have made the 2020 Impact List, compiled by Social Enterprise MSP and powered by The Bush Foundation. GoodCarts and other honorees will be highlighted during the Social Enterprise Impact Showcase on May 6, 2021 during a Continue Reading
GoodCarts Featured on CauseArtist’s “Disruptors for Good” Podcast

GoodCarts Featured on CauseArtist’s “Disruptors for Good” Podcast

In The News When Grant Trahant, founder of CauseArtist, reaches out to interview you for the outstanding “Disrupters for Good” podcast, you say yes!  GoodCarts CEO Steven Clift is thrilled to have been a guest on this episode that covers everything from his background Continue Reading
Photo of tablet shopping

GoodCarts Offers Mission-Driven Retailers a Platform to Help Succeed and Grow

In The News Company Seeks to Build a “Shop for Good” Community and Attract 10,000 Purpose-Driven Entrepreneurs To Use Commerce to Create Change MINNEAPOLIS, December 14, 2020 – GoodCarts, a platform supporting social impact ecommerce brands, recently launched as a way to connect tens Continue Reading
A Conscious Consumer Shopping On Tablet

Rewards For Conscious Consumers

In The News
GoodCarts CEO Steven Clift was interviewed by OurGoodBrands about our mission. Here are some excerpts. What is GoodCarts? GoodCarts is a new way for ethical and sustainable brands to gain new customers online. It’s like a digital version of coupons on the
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Photo of a reporter asking questions - Socially Conscious Businesses

A Network Of Socially Conscious Businesses

In The News
GoodCarts CEO Steve Clift was featured in this Forbes article by Devin Thorpe: Ashoka Fellow Steve Clift leads a new social enterprise to link sustainable and social good companies at checkout. When customers check out from a member store, they see
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Trends, tactics and strategies for thriving in the impact economy.

The GoodCarts Sustainable and Shop-for-Good Gift Guide to End All Gift Guides

Insights Gift guides are everywhere right now, but not like this! Team GoodCarts has put together the SUSTAINABLE AND SHOP-FOR-GOOD GIFT GUIDE TO END ALL GIFT GUIDES!  How? Not only are we your personal gift concierges for the people to help you Continue Reading

Top 17 Ethical and Sustainable Retail Influencers

Insights With so many businesses trying to smarten up their act when it comes to ethical, sustainable retail, the experts who are generously sharing their experience are worth their weight in (responsibly mined) gold. Here are 17 outstanding influencers well worth Continue Reading

GRATEFUL: The one where GoodCarts thanks our collaborators

Insights One of the fastest growing trees is a hybrid poplar. Why are we telling you that? Because this year has been a hybrid poplar tree year of growth for GoodCarts.  Since the launch of our Shopify app in 2020, GoodCarts has Continue Reading

What we learned about “growing pains” during our social impact brand event

Insights When Michelle Thomas joined Mata Traders as a founding partner in 2008, there was a huge demand for fair trade clothing and no one to supply it. The team accessed and quickly rose to the top of that niche market.  Today, Continue Reading

Using TikTok Marketing to Grow Sales And Social Impact for Your Ecommerce Brand

Insights Are you a sustainable/shop-for-good retailer looking to get the most out of your time on TikTok? Join us for a virtual Impact Retail TikTok Meetup, December 2. Reserve your FREE ticket here. Could TikTok offer the promotional boost your mission-led Continue Reading

Follow These 30 Social Entrepreneurship Podcasts for the BEST Impact Business Insights

Insights These powerful social entrepreneurship podcasts are a master class from key changemakers in how to start and maintain a sustainable business There are millions of inspiring businesses around the world that are making a difference every day in creative and Continue Reading

How to Be a Brand That Gives Back: Choosing the Right Charity Partners and Direct Social Impact Actions

Insights Want to run a brand that gives back? Here’s how to get off to the strongest start... The expectation for brands to be about more than turning a profit has never been higher. Today’s consumer expects to see brands giving back, Continue Reading

9 Instagram Ad Mistakes: What NOT to Do in Ecommerce

Insights Could your values-led ecommerce business benefit from Instagram? Let’s find out... With more than a billion users, there’s no escaping the power of Instagram. The platform can represent a real opportunity for ecommerce brands in terms of promotion – both organic and Continue Reading

The Ultimate Guide to Black Friday Alternatives

Insights Take a step back from the consumerist nature of Black Friday with these sustainable, purpose-driven alternatives Black Friday is renowned for its shopping stampedes and consumers grabbing cut-rate products for a fraction of their original cost. While it’s considered one of Continue Reading

Conscious Consumers: How to Market to Values-Driven Ecommerce Customers

Customers are ready to reward the brands making a difference. Here’s how to let them know you are: Tell Your Story Show up across channels Be the "best choice in your vertical" Lean into cause marketing Team up and win ... now read on for
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What we learned at the Impact Retail and Sustainable Products Summit

Insights We are fresh off the incredible Impact Retail and Sustainable Products Summit presented by Social Venture Circle and the American Sustainable Business Council and hosted in partnership with GoodCarts. We are absolutely blown away by the hundreds of people in Continue Reading
impact investing

Why Impact Investment is a Win-Win For Startups and Investors

Insights Impact investing is on the rise as an increasing number of sustainable brands bring products to market and investors want to do good with their money. But it can be tricky for consumer-facing startups to secure the funding they need Continue Reading
sustainable shipping

Greener Shipping for Your Ecommerce Business – How to Deliver Sustainably

Insights Does delivery and environmental impact have to be a package deal? There’s no getting away from the fact that ecommerce fulfillment is having a massive impact on the environment. Shockingly, nearly a third of local waste in the US comes from containers Continue Reading
youtube ecommerce

Can You Grow Ecommerce Sales With YouTube?

Insights YouTube & Ecommerce – time to press play? It’s an exciting time to be in ecommerce. With the rise of omnichannel, we’ve never had more opportunity or choice for getting our brands out there “in the wild.” But with this choice comes Continue Reading

FORGET SOMETHING? How Ecommerce Stores Can Reduce Shopping Cart Abandonment

Insights Hey, did you forget something? Let’s examine cart abandonment... Cart abandonment – the term alone sounds somewhat dramatic and melancholy! Occurring when a store visitor adds items to their shopping cart but fails to follow through to conversion, cart abandonment is Continue Reading

10 Best Books on How to Sell for Good

Insights Here are our top picks for books about sustainable shopping Have you noticed? Consumers are making demands for sustainable and ethical goods and businesses are answering their calls.  The world of commerce is shifting in response to rallying cries for transparency and Continue Reading

Meet the Interns at GoodCarts

Insights As summer started approaching, Team GoodCarts discussed with the team at the Impact Hub MSP how the talents of some student interns could help GoodCarts expand our social media presence, better understand our member stores and recruit new member stores Continue Reading

Should You Use Pinterest to Grow Your Ecommerce Store?

Insights As an ecommerce brand, should you pin your hopes on Pinterest? Social media platforms have evolved from being promotional tools to bonafide and highly profitable sales channels. Facebook, Instagram and increasingly, TikTok, tend to be the first names on merchants’ lips. Continue Reading

Turn One-Time Buyers into Loyal, Repeat Customers in 6 Simple Steps

Insights Your business depends on your existing customers. Turn one-time buyers into lifelong customers and your most loyal fans  It’s easy to focus on attracting new customers, but repeat customers spend more and they market your business for you through recommendations to Continue Reading

Ecommerce Discounting: Strategies for Purpose-Driven Retail Brands

Insights Everyone loves a deal… Right? Discounting is a practice we see brands leveraging day in and day out – but how can you be sure you’re optimizing your discount strategy? And where do ethical considerations come into play? It’s important for retailers of Continue Reading

GoodCarts Featured on noissue

Guest Blogs, In The News Many small- to medium-sized impact retailers are looking for outside-of-the-box ways to get in front of like-minded consumers. Advertising has mixed effectiveness, but it also can be out of budget. So GoodCarts CEO Steven Clift shared some advice with our Continue Reading

What We Learned: A Conversation Between Gen Z Entrepreneurs and Next Gen Impact Investors

On May 5, 2021, I had the pleasure of moderating a discussion between Gen Z entrepreneurs and next generation impact investors. From origin stories and overcoming challenges to the future of the impact economy, we covered a lot of ground. We
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Spot the Difference: Cause Marketing vs Greenwashing and PR Stunts

Spot the Difference: Cause Marketing vs Greenwashing and PR Stunts

Insights When good marketing departments go bad... There’s no missing the fact that “mission-led’ marketing is having something of a moment. More and more brands are positioning themselves firmly in the sustainable, ethical camp in how they present their values and ethos Continue Reading
11 Amazing Ecommerce Podcasts to Grow Your Business

Listen and Learn: 11 Amazing Ecommerce Podcasts to Grow Your Business

Insights Finding valuable and trustworthy information about the ecommerce world can be difficult. The online shopping landscape is constantly changing and evolving, which makes it hard to keep up with the latest industry trends for sustainable businesses. Sometimes it feels like Continue Reading
Top 15 Blogs and Niche News Sources Popular with Conscious Consumers

Top 15 Blogs and Niche News Sources Popular with Conscious Consumers

Insights How serious are you about your impact on the planet—and the people who support your way of life?  Your answer lies in your willingness to stay informed, and the sources from which you get your information. We’ve gathered our favorite sustainable Continue Reading

The Importance of Community Within Sustainable Ecommerce

Insights What is it they say about safety in numbers? And birds of a feather? When it comes to sustainable ecommerce, when we work together, we are exponentially greater than the sum of our parts. Seeking out community within the space of Continue Reading
The GoodCarts Index - By the Numbers

The GoodCarts Index - By the Numbers

Insights This month’s sustainable retail stats - in homage to Harper’s Index! Values Driven Consumerism In Numbers Consumers willing to change their shopping habits to reduce environmental impact: 57% (Source) Consumers who think companies should only earn a profit if they also deliver a positive Continue Reading
Emerging Alternatives for Retargeting With the Loss of Third-Party Cookies

The Cookie Crumbles: Emerging Alternatives for Retargeting With the Loss of Third-Party Cookies

Insights Third-party cookies are on their way out. Get up to speed with what this means for your business, retargeting campaigns and more... When it comes to online advertising, it’s the end of the world as we know it. Are we feeling Continue Reading
5 Foolproof Ways to Drive Free Traffic to Your Shopify Store

5 Foolproof Ways to Drive Free Traffic to Your Shopify Store

Insights, Social Media Driving traffic to your Shopify store doesn’t have to cost the earth. Here is a collection of ways you can boost brand visibility for free.  Getting traffic to your store is crucial if you want to increase your revenue and grow Continue Reading

5 Inspiring Eco-Friendly Packaging Alternatives For Your Ecommerce Business

Guest Blogs, Insights A Small Business Guide to Sustainable Packaging: 5 Items You Can Swap Out With Ease As an ecommerce business starting out, it can be difficult to know where to begin in calculating your environmental impact. Search for Sustainability Leads to New Opportunities Continue Reading