GoodCarts CEO Steve Clift was featured in this Forbes article by Devin Thorpe:
Ashoka Fellow Steve Clift leads a new social enterprise to link sustainable and social good companies at checkout. When customers check out from a member store, they see an offer to receive a coupon to another store with a social impact. After clicking, they’ll see a variety of coupons to choose from but can pick only one.
Today, this simple process connects a network of 25 social enterprises, but Clift hopes his GoodCarts service will one day include thousands of online stores that sell sustainable products or that donate profits to social causes.
“GoodCarts accelerates online growth for purpose-driven brands by connecting their businesses with customers from other online stores,” Clift says. “Our goal is to drive $1 billion in new sales revenue for our online retail members.”